I'm Don Lilly III, a third-generation licensed Insurance Agent and Financial Advisor with an MBA, LUTCF, and LACP. With over 20 years of experience, I’ve dedicated my career to helping individuals and families make confident, informed decisions about Medicare, retirement, and long-term financial planning.
As the Regional Leader for the Mid-Atlantic region with Futurity First Insurance Group, I serve clients nationwide from our home office in Salem/Roanoke, Virginia. Backed by a team licensed in all 50 states, we specialize in guiding those turning 65, retiring, or navigating Medicare due to disability or changing life circumstances.
I take pride in making Medicare simple. Whether you're considering Medicare Advantage, a Medigap (Supplement) plan, or a Part D prescription drug plan, I provide clear, unbiased comparisons across top carriers to help you find the best fit for your health and your finances.
As someone raised in this profession, I bring a legacy of service, integrity, and personalized attention to every client interaction. My mission is to empower you with the knowledge and support you need—whether you’re enrolling for the first time or reviewing your options during Annual Enrollment (AEP).
What You Can Expect
🎓 Expertise from a seasoned MBA, LUTCF, LACP, and financial professional
✅ Trusted guidance from a third-generation licensed insurance agent and advisor
🌐 Licensed in all 50 states, with deep roots in Virginia, West Virginia, North Carolina, Kentucky, and Ohio
📅 Free, no-pressure consultations—available by phone, Zoom, or in person
Specialized support for veterans, federal retirees, and dual-eligible clients
🔄 Year-round service, not just during open enrollment
📍 Based in Salem/Roanoke, VA | Serving Clients in All 50 States
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